• 533M

  video views

• 1.37M

  new followers

• +31pt

  uplift

Discover how FC Internazionale amplified its title celebration with a full-funnel digital media campaign, culminating in an innovative TikTok Out Of Phone activation.

• +41%

  average website purchase uplift

• +21%

  average website engaged sessions

• +16%

  average website page views uplift

How Lenovo boosted traffic and sales in four markets by leveraging creator partnerships across the full funnel.

• +95%

  ROAS vs Circana Benchmark

• +26%

  Sales uplift for Finish Dishwasher Cleaner Liquid

• +29%

  Sales uplift for Finish Rinse Aids

Discover how Finish used TikTok Creative Exchange and a mix of In-Feed Ads and Pulse placements to engage with users.

• +69

  % lift in Ad Recall for Mutti Brand globally

• +264

  % lift in Awareness for Mutti Brand globally

• +162

  % lift in Brand Association for Mutti Brand globally

How Mutti boosted its brand equity with the power of TikTok Brand Basics.

• 4x

  Recommendation

• +316

  % TikTok ROI vs other media

• +2.4

  % Sales uplift for the Brand Chef - Circana Geolift results

How a traditional Italian brand used TikTok solutions to reposition its products, modernize its look, and boost key metrics — from brand KPI's right through to sales.

• 1.2x

  TikTok ROAS vs total media

• 57%

  TikTok contribution to physical store sales

• 43%

  TikTok contribution to e-commerce sales

Ferragamo's omnichannel strategy on TikTok drives sales. How to measure TikTok’s effectiveness by leveraging a Marketing Mix Model.

• -73%

  Decrease CPA insurance quote

• -68%

  Decrease CPA View Content

• +14%

  CLS lift insurance quote

A TikTok-first campaign promoting online car, motorcycle and home insurance quotes.

• +7.0%

  Ad Recall

• +3.8%

  Awareness

• +4.1%

  Intent

Flamin'Hot builds awareness and purchase intent with TikTok and proves the impact with a brand lift study.

• -54%

  Cost per Lead vs Benchmarks

• +42%

  Conversion Rate vs Benchmarks

• 2.2x

  TikTok efficiency vs Total digital

Measuring TikTok´s performance in Media Mix and the effect of Native Lead Gen campaign

• +29%

  Uplift in Ad Recall

• +26%

  Uplift in Awareness

• +5%

  Uplift in Brand Association

Shortening the distance with your community thanks to TikTok

• 33.7M

  Impressions

• 2.5M

  unique users reached

• 292k

  clicks

Generating engagement and awareness for Microsoft and Windows 11 with a whole new audience across Italy.